Stop Doing Stupid Sh*t: Time Management for Realtors
A lot of you ask me questions like, “What does the next level look like?”
“How do I double my business?”
“How do I get ONE MORE deal?”
And the answer is simple; you need to stop doing menial tasks and focus on result producing action items.
When I say “result producing” what I mean is actions that directly correlate to revenue. These are items that no one else but you can do. They directly affect your business and your brand. You can’t send someone in your place to meet with a vendor. You need to get belly to belly with your sphere. Conversely, it doesn’t really matter who puts information into the MLS as long they know how. Here are a few more examples…
Tasks that DO NOT produce results
- Data entry
- Transaction paperwork
- Confirming appointments
Tasks that produce results
- Contacting your sphere of influence
- Hosting networking events and parties
- Meeting with vendors
- Listing presentations
- Representing buyers and showing them properties
I have a challenge that you can implement right now to track and evaluate what you are doing throughout your day.
Time Management Challenge
- Print my Time Log HERE
- Get a timer (you probably have one on your cell phone)
- Set the timer for 30 minutes and when the timer dings, write down what time it is and what you are doing
- Reset the time for 30 minutes and repeat
- At the end of the day, go through all of the things you did and evaluate whether or not each one was productive (remember, productive means that they are result producing items)
Side note: It doesn’t matter what you are doing. Are you putting properties in the MLS? Write it down! Are you preparing a CMA? Write it down. Are you on Facebook? That’s OK, write it down! This exercise doesn’t judge (but I might)!
At the end of your day look at all of the things you did. How productive were you? Are you a little embarrassed that you were playing Bejeweled? Yeah, you should be, so stop doing that sh*t and think about what could be doing instead.
Know Your Worth
I know what many of you are thinking, “…But TYLER!! I’m a brand new agent! I don’t have anyone to do data entry for me!”
When you’re first starting out, you think you can’t afford an assistant. But if you want to grow your business, you have to know what you are worth and make sure that you are spending your time on essential tasks. Being in front of clients is the most important thing you can do because it yields the highest results. Almost everything else could (and should be) be delegated. Once you calculate what you’re worth, you’ll see that an assistant is absolutely worth the cost.
I created a full suite of lessons on everything you need to know to hire an assistant—recruiting, interviewing and hiring, compensation and training. It is the best way to take your business to the next level.
Comment below and let me know how productive you are! How can you get better?
PS: Watching my videos is definitely productive! You can watch them while you are waiting for a client or in between appointments! Keep watching!